Ham & Eggs Incorporated, Los Angeles 1930s New york He wanted to show Americans

He wanted to show Americans how they could enjoy French cuisine in their homes – as television personality and chef Julia Child did decades later

no alcohol was on sale and the sweet cider mentioned in the menu was apple juice

*According to Susan Elin Zacharias "The ballerina

he started to hallucinate

Ham & Eggs Incorporated, Los Angeles 1930s New york He wanted to show AmericansThe delightfully named Ham and Eggs Incorporated was a caf on Wilshire Boulevard in Los Angeles in the 1930s when this famous street was still mainly a residential district. As far as we know, food dishes were scrawled on a blackboard so there was no paper menu. These wonderful images come from matchbook covers that were distributed free to customers (most people smoked cigarettes back then) as a marketing tool. These images epitomizes the charm and