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Influence: The Psychology Of Persuasion Nimra Ahmed and kindnessBook Name: Influence: The Psychology Of Persuasion Author: Robert B. Cialdini Category: Psychology Business Binding: Paperback Delivery: 3 5 Working Days Return: 7 Days Policy About the Book: The classic book on persuasion that explains the psychology of why people say 'yes'. Dr. Robert Cialdini reveals the six universal principles of influence. Learn how to become a skilled persuader and how to defend yourself against manipulation. Essential reading
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